Ema is a Vertical Marketing Manager at Thermo Fisher Scientific with more than five years of experience driving strategic marketing initiatives for the life sciences industry. She began her career as a forensic scientist, where she developed extensive expertise in serology, DNA analysis, molecular biology, and laboratory operations. Her scientific background provides a strong foundation for translating complex technical concepts into compelling marketing stories that resonate with researchers and industry professionals.<\/p>\n\n\n\n
In her current role, Ema develops high-impact marketing campaigns, creates educational content, engages with key customers and opinion leaders, and supports product launches that advance scientific discovery. She collaborates closely with cross-functional teams, including product management, sales, and commercial leadership, to align marketing initiatives with business objectives and customer needs. Her ability to bridge science and marketing enables her to communicate the value of innovative technologies while fostering meaningful customer relationships.<\/p>\n","protected":false},"featured_media":1854,"template":"","meta":{"_acf_changed":true,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"expertise":[550,306],"class_list":{"0":"post-1841","1":"contributor","2":"type-contributor","3":"status-publish","4":"has-post-thumbnail","6":"expertise-life-science-marketing","7":"expertise-molecular-biology","8":"entry"},"acf":{"first_name":"Ema","last_name":"Ruzic","display_name":"Ema Ruzic","credentials":"","job_title":"Vertical Marketing Manager","company":"Thermo Fisher Scientific","short_description":"Ema has been with Thermo Fisher Scientific for five years after transitioning from a career as a forensic scientist. She combines scientific expertise with strategic marketing, customer engagement, and analytical skills to drive impactful initiatives, support product success, and foster cross-functional collaboration.","education":"M.S. Biological Sciences","email_address":"","linkedin_profile":"https:\/\/www.linkedin.com\/in\/ema-ru%C5%BEi%C4%87-5ba70b133\/","x_profile":"","external_link":"","headshot":1854,"accomplishments":"","publications":null,"recognitions":null,"certifications":null},"yoast_head":"\n